Loker EXPERT, MARKETING (PERSONAL CARE)

 

ASIA PULP & PAPER

   
 

Jakarta Pusat

   
 
07 November 2024
   
The Expert, Marketing (Personal Care) position at APP Sinar Mas is responsible for designing and implementing marketing strategies for personal care products. Key duties include market analysis, product development, and planning and executing marketing campaigns to enhance brand awareness and sales. The ideal candidate should have experience in the FMCG or personal care industry, strong analytical skills, and excellent communication and negotiation abilities.
Detail Loker
■ Penempatan
Jakarta Pusat, DKI Jakarta
■ Model Kerja
Work From Office
■ Waktu Kerja
Full Time / Non-Shift
■ Hari Kerja
6 Hari Kerja, 1 Hari Libur Weekend
■ Nominal Gaji
Negosiasi
■ Status Kerja
Tetap
■ Jenjang Karir
Ya
Tanggung Jawab Pekerjaan
  1. Lead the development and execution of e-commerce strategies, optimizing digital channels for sales, brand engagement, and consumers acquisition. Drive digital marketing efforts across various channels, ensuring alignment with overall brand and business ob
  2. Collaborate closely with the e-commerce team to enhance platform performance, user experience, and conversion rates. Collaborate with regional and global PC teams to align local strategies with broader company goals.
  3. Conduct in-depth analysis of market trends, competitor activities, and consumer behaviour to identify opportunities and threats. Translate insights into actionable recommendations and strategic initiatives, driving innovation and differentiation in produc
  4. Stay abreast of industry developments, technological advancements, and regulatory changes that may impact consumer preferences and market dynamics
  5. Collaborate with internal stakeholders and external partners, including research agencies and industry experts, to leverage collective knowledge and expertise in shaping strategic decisions. Monitor and evaluate the effectiveness of implemented strategies
  6. Spearhead the development of the annual marketing plan, encompassing strategic objectives, key initiatives, budget allocation, and KPIs.
  7. Identify and capitalize on revenue optimization opportunities through pricing strategies, promotional activities, and product bundling initiatives, SKU profitability and customer profitability focused.
  8. Develop and execute comprehensive 360-degree marketing plans that integrate digital and traditional channels to maximize reach, engagement, and impact, including sampling programs, trial and conversion programs, among others.
  9. Handle other key areas of brand management and development, sales team collaboration and pricing strategy, product development support, team leadership and development, budget management, marketing performance measurement and reporting
  10. Other assignment, tasks and projects based on Management discretion
Kualifikasi Soft Skill
  • Min. Bachelor's degree in Marketing, Business Administration, or related field; Master's degree preferred. Proven experience at least 10 years in marketing leadership roles within the consumer goods or personal care industry. Experience in trade marketing
Tunjangan Pekerjaan
  • Hak Cuti Karyawan
  • BPJS Ketenagakerjaan
  • Asuransi Kesehatan
Insentif
  • Bonus THR
Fasilitas
  • Tempat Kerja Nyaman
  • Koneksi Internet
  • Ruangan AC
Kualifikasi Administratif
  • Pria/Wanita, Umur Maks. 35thn, Per Tgl. 01 Desember 2024
  • Pendidikan S1
  • Minimal Pengalaman Kerja 10 Tahun
Persyaratan Bidang Pengalaman Kerja
  • Experience in trade marketing and BTL planning, with a focus on driving sales and visibility in retail channels.
Persyaratan Berkas Dilampirkan
  • Pas Foto Terbaru
  • KTP
  • Daftar Riwayat Hidup
  • Surat Lamaran Kerja
Keterangan Tambahan
  • Tambahkan gaji yang diharapkan ke profil untuk menambah wawasan
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